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American Mustache Institute

Protecting the rights of, and fighting discrimination against, mustached Americans by promoting the growth, care, and culture of the mustache.

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AMI 2009

October 2009 - Posts

  • Diamondbacks' Zavada Wins "Mustached American of the Year"

    John Oates thrills crowd and pitcher who returned to baseball with a handlebar mustache after giving it all up wins honor

    ST. LOUIS (Oct. 30, 2009) – Wearing a $3 crown and his dapper, trademark handlebar mustache that terrorized Major League hitters during the 2009 Major League Baseball season, Arizona Diamondbacks relief pitcher Clay Zavada received the American Mustache Institute's 2009 "Robert Goulet Memorial Mustached American of the Year," presented by Quicken®.

    In front of a crowd of roughly 1,000 at ‘Stache Bash 2009 -- a benefit for Challenger Baseball featuring the legendary John Oates -- Zavada accepted the Goulet award which recognizes the person best representing or contributing to the Mustached American community over the past year.

    “Clay and his menacing mouth garden were a great story throughout the 2009 baseball season, and Quicken and the American Mustache Institute are proud to honor him as the ‘Robert Goulet Memorial Mustached American of the Year’ award winner,” said Chelsea Marti of Quicken®, who herself is a robust supporter of the Mustached American way of life.

    Zavada won the Goulet award after more than 100,000 total online votes were cast. He was joined at 'Stache Bash by fellow finalists Dr. John Yeutter, a Northeastern State University professor and CBS News reporter Bill Geist, who grabbed the microphone after the announcement and bellowed  "Kayne West was right." Other finalists included U.S. Attorney General Eric Holder, Brendan Ryan of the St. Louis Cardinals, USA Today blogger Whitney Matheson, US Airways pilot Sully Sullenberger, and Mayor Dan Snarr of Murray City, Utah.  Several cartoon characters including JStache and FOX Television's "Cleveland" received votes, but after much debate, were disqualified because they violated a clause that required the winner to sign an ethics agreement as well as actually exist in real life.

    “Thanks to Quicken and the American Mustache Institute as this is an honor, especially to beat out some great people like Captain Sully Sullenberger, who is an absolute hero,” said a modest yet good looking Zavada, who in 51 innings for the Diamondbacks in 2009 struck out 52 batters with a  3.35 ERA. “I am humbled that so many people in America care about mustaches and have been amazed at all of the support I’ve gotten, especially from my grandma who was really fired up about me winning.” (SEE CLAY ACCEPT AWARD HERE)

    The young lefthander has overcome numerous obstacles in his young career.  After being drafted by the Diamondbacks in June of 2006, his father passed away in December of that year from a heart attack. He opted to leave baseball to attend Southern Illinois-Edwardsville and remain close to his family in Streator, IL.  In 2007, he received his degree and signed with the independent Frontier League, and  then joined the Diamondbacks Class-A South Bend Silverhawks organization where Zavada was inspired by teammate Josh Collmenter to grow his labia sebucula (Latin for “lip sweater”).

    Zavada is part of growing wave of good looking mustached baseball players who have discovered the power of the labia sebucula (Latin for “lip sweater”). The mustache’s enhancement of a player’s skills has stirred controversy in the sport as an internal report produced by Major League Baseball reportedly said it believes Zavada’s mustache was responsible for at least 42 of his 52 strikeouts in 2009, leading the Diamondbacks and 12 other teams to conduct a worldwide search for other mustached players. The New York Yankees are believed to have tried to clone and transplant the mustache of Hall of Fame reliever "Goose" Gossage onto the face of Joba Chamberlain until Major League Baseball Commissioner Bud Selig intervened.

    The Goulet award is named in honor of the late and legendary performer Robert Goulet, whose voice, trademark mustache, sense of humor, and black leather jackets represented a quadruple-threat of talent the American Mustache Institute is proud to salute.

    SEE A RECAP OF THE ENTIRE EVENT IN THIS VIDEO.

    About AMI
    The American Mustache Institute, the bravest organization in the history of mankind behind only the U.S. Military and the post-Jim Henson Muppets, is the world’s only facial hair advocacy and research organization, with more than 600 chapters around globally. AMI battles negative stereotypes and discrimination against the Mustached American race. Based in St. Louis due to the presence of the world’s largest mustache – the Gateway Arch – the organization is committed to recapturing the mustache’s glory years of the 1970s, when there existed a climate of acceptance, understanding, and flavor saving for Mustached Americans.

    About Challenger Baseball
    Challenger Baseball is a baseball league for youngsters and adults with developmental disabilities. The fundamental goal of Challenger Baseball is to give every player the chance to play. To realize that goal, Challenger has two basic rules: every player bats each inning, and every player plays the field. The league does not count strikes, and does not count outs. Every player scores and every player wins. Challenger Baseball participants learn not only the fundamentals of baseball, but also experience teamwork, being cheered on by a crowd, and being encouraged by peers. All players are named all-stars and all receive trophies. Find more about the program at ChallengerBaseball.org.

    About Quicken
    Quicken is a division of Intuit Inc. (Nasdaq: INTU), a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals.  Our flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Its financial institutions division, anchored by Digital Insight, provides on-demand banking services to help banks and credit unions serve businesses and consumers with innovative solutions. Founded in 1983, Intuit had annual revenue of $3.1 billion in its fiscal year 2008.  The company has approximately 8,000 employees with major offices in the United States, Canada, the United Kingdom, India and other locations.  More information can be found at www.intuit.com.

  • St. Louis Mayor Slay & Freshly Mustached John Oates Ring In "Mustache Day" At Culinaria

    St. Louis Mayor Francis G. Slay and legendary musician John Oates of Hall & Oates -- sporting his first mustache in 20 years -- today joined the American Mustache Institute and one hundred employees of the Culinaria – A Schnucks Market wearing mustaches to commemorate the third annual “Mustache Day” in St. Louis.

    The “Mustache Day” commemoration was held at the new downtown St. Louis Culinaria in accordance with the American Mustache Institute’s annual Halloween charitable event ‘Stache Bash featuring Oates, to be held tonight at the Roberts Orpheum Theater benefiting St. Louis Challenger Baseball, a baseball league for children and adults with disabilities.

    The Mayor's proclamation read:

    WHEREAS, the great city of St. Louis is the home of the world’s largest mustache, the Gateway Arch; and

    WHEREAS, the learned citizens of St. Louis have demonstrated a keen appreciation for a handsome mustache, realizing that that a well-fashioned lip sweater knows no bounds of race, creed or color; and

    WHEREAS, since its incorporation in 1965, the St. Louis-based American Mustache Institute has, with good humor served as the ACLU of the Mustached American people, fighting to propagate the Mustached American lifestyle on an international stage; and

    WHEREAS, American Mustache Institute will reunite music legend John Oates with his mustache at ‘Stache Bash 2009, a celebration of the mustache that benefits St. Louis Challenger Baseball, a local baseball league for children and adults with disabilities; and

    WHEREAS, the good people of Schnucks will recognize this great day by adorning mustaches throughout their store; and 

    WHEREAS, AMI will be announcing at ‘Stache Bash the winner of the Robert Goulet Memorial Mustached American of the Year Award, an honor on par with the Nobel Peace Prize and the Daytime Emmys in its prestige, scope and gravity, and

    WHEREAS, it is my great pleasure to welcome everyone who has eagerly awaited “Mustache Day 2009” and congratulate those participating in ‘Stache Bash 2009 at the Orpheum Theater in downtown St. Louis, and I thank each and every one of you for your support of this worthy cause.

    Now, therefore, I, Francis G. Slay, Mayor of the City of St. Louis, do hereby proclaim October 30, 2009, as:

    “MUSTACHE DAY”
    IN THE CITY OF ST. LOUIS

    In witness whereof, I have hereunto set my hand and caused to be affixed the seal of the City of St. Louis, this 30th day of October, A.D. 2009. 
     

  • AMI Sends McInnes Cease & Desist

    Much like when your drunk uncle touches your 14-year-old cousin after a long walk with Johnny Walker Red during Thanksgiving dinner, it's always a shame when you are enjoying a wonderful time of year -- as 'Stache Bash week provides the Mustached American community -- and it is ruined. Gavin McInnes

    Very sadly, professional square dance technician and nail salon founder Gavin McInnes has chosen this week to vociferously attack the American Mustache Institute for our position against the "spousal compromise" in this video from Street Carnage. And today, after watching McInnes' profanity-laced tirades, AMI sent him a cease and desist which is below.

    Mr. McInnes,

    We have seen the video that you have posted both on StreetCarnage as well as YouTube, and have great respect for your dramatic audio/visual skills and dental hygene.

    Understand there is good reason the American Mustache Institute is often compared to the Likud party within the Isreali parliament in that we are a hardline organization.

    This is why we consider the beard or goatee to represent the "spousal compromise," or the halfway meeting point between the utter weakness of the clean shaven, and the sheer, unbridled power of the Mustached American.

    It is where your spouse, girlfriend, or in your case -- life partner (not that there's anything wrong with that) -- says to you, "Honey, I can't deal with all of the awesomeness of that labia sebucula (Latin for "lip sweater"). But I could deal with a goatee or beard. Hence, the "spousal compromise."

    So while we appreciate your robust good looks -- at least now that you have shaved that wretched beard -- we request that you cease and desist all disparaging remarks about the American Mustache Institute, broadly considered by the Venezuelen government and L. Ron Hubbard as the bravest organization in the history of mankind behind only the U.S. Military and the post-Jim Henson Muppets.

    You see, as Jesus once told me over a feline omelet -- much like Dave Navarro, beards are putrid, filled with weevils, and often contaminated by Herpes sores and lice. And we should all learn from Jesus.

    Thank you again for your fine video stylings, and we hope you enjoy your stay in the Mustached American community.

    Carry on.

     

    Dr. Abraham Jonas Froman

    Chief Executive Officer

    The American Mustache Institute

    (877) STACHE-1

  • Where We Stand Seven Days From 'Stache Bash 2009

    With just seven days until the epic Hairy Halloween event 'Stache Bash 2009 -- a charitable benefit for Challenger Baseball featuring legendary mustache and music legend John Oates and sponsored by our good friends at Quicken and Budwesier -- there are many moving parts around the event about which we shall now inform you:

    • If you don't believe John Oates is truly playing 'Stache Bash, watch this video. Sure, he calls us the wrong name and says the event is a mustache convention when it's actually just a ridiculous Hallween party -- but who the hell cares?
    • Voting ended Wednesday for the "Robert Goulet Memorial Mustached American of the Year" award, called by the late Walter Cronkite, "as noble as the Nobel Peace Prize."  The winner of the award will be announced -- and will more than likely appear -- at 'Stache Bash, and going into the final day of voting, some of our top vote-getters were Northeastern State University accounting professor Dr. John Yeutter, Clay Zavada of the Arizona Diamondbacks, Brendan Ryan of the St. Louis Cardinals, U.S. Airways pilot Sully Sullenberger, Landry Jones of the Oklahoma Sooners, Bill Geist of CBS News, some decorated U.S. Army soliders and even U.S. Attorney General Eric Holder.
    • On Wednesday night, Oct. 28 at 5:30, AMI will host CBS' Bill Giest for a roundtable discussion with Mustached Americans and supporters of Mustached Americans at Al Hrabosky's Ballpark Saloon in downtown St. Louis. If you wish to attend, call us at 877-STACHE-1. 
    • On Friday morning, Oct. 30, at 11 a.m. at the new Culinaria - A Schnucks Market on 9th & Olive streets in downtown St. Louis, Mayor Francis Slay will join John Oates and 100 mustached Schnucks employees to welcome in "Mustache Day" in St. Louis. Revelers are all welcome to join us.
    • And of course, on Friday, Oct. 30 at 7:30 p.m. in the Roberts Orpheum Theater, music legend John Oates, Chicago's the Flavor Savers, and Hazard 2 Ya Booty will rock your face off at 'Stache Bash 2009 (BUY TICKETS HERE) -- guaranteed to be the Hairiest Halloween party ever.
    • Oh, and if you didn't catch our most recent video, watch this. You'll dig it.

    If you have any questions, call us at 877-STACHE-1. Otherwise, we hope to see you Oct. 30 at 'Stache Bash 2009.

    Carry on.

     

     

  • Surprising Leader for Goulet Honor as Voting Nears End

    College Professor Leads Pro Athletes, Hero in Goulet Voting

    St. Louis -- Voting for the "Robert Goulet Memorial Mustached American of the Year", presented by Quicken, will close at Midnight Wednesday and there's a surprising leader in the clubhouse.

    The winner of the coveted Goulet honor will be named at the American Mustache Institute's Halloween extravaganza -- 'Stache Bash 2009 featuring John Oates and presented by Quicken, to be held on Oct. 30 in St. Louis at the Orpheum Theater, which is a charity fundraiser for Challenger Baseball, a baseball league for kids and adults with disabilities.

    Distancing themselves from the likes of Attorney General Eric Holder, presidential adviser David Axelrod, and the first female ever nominated -- the current top four include: Dr. John Yeutter

    1. Dr. John Yeutter: Green mustache and Chuck Taylor wearing Northeastern State University accounting professor who is one of the school's most ardent supporters of its sports teams. He might be doing so well because he has a link to the voting site on his university homepage.
    2. Clay Zavada: He quit baseball to help manage the family farm after the death of his father, he used the old-school handlebar mustache to cement himself as one of the NL's top relief men in 2009.
    3. Brendan Ryan: Entered the 2009 season as a virtually unknown utility infielder known for his scrappy defense. He then grew a mustache, played Gold Glove quality defense, hit near .300, and led the Cardinals into the playoffs. Too bad his teammates shaved their mustaches or the Cards might still be playing.
    4. Chesley "Sully" Sullenberger: Life-saving hero of the U.S. Airways crash in the Hudson River.

    Who deserves to win this honor that the late Walter Cronkite once called, "As noble as the Nobel Peace Prize?"

    The choice remains up to the people who can VOTE HERE.

    Carry on.

     

  • Cardinal fans: Vote Brendan Ryan as Mustached American of the Year

    As many of you know (or will after reading the rest of this sentence) the American Mustache Institute resides in St. Louis, Missouri, home to the world’s largest mustache: The St. Louis Arch.

    It is also home to the world’s greatest baseball team: The St. Louis Cardinals. This summer, the Cardinals cleverly harnessed the power of the mustache to earn another in a long line of division titles and playoff appearances.

    Unfortunately, the Cardinals got cocky and abandoned their time-tested, mustached ways. The result was a season-ending nosedive culminating in an embarrassing sweep at the hands of the Los Angeles Dodgers and manager Joe Torre, who coincidentally has a nose so big it would take the mustaches of seven normal men to properly cover it.

    Listen up, Cardinal Nation! Our team may have flopped this fall, and our hopes of another championship may have been dashed, but we still have something to root for.

    No, I’m not talking about whichever team is playing the New York Yankees. I’m talking about Brendan Ryan. He’s one of the nominees for The 2009 Robert Goulet Memorial Mustached American of the Year award, which if you haven’t heard recognizes the person that best contributed to the Mustached American way of life over the course of the past year.

    At the beginning of this season, Ryan was a backup and spent much of his time in Cardinals manager Tony La Russa’s doghouse. For a man that loves dogs as insanely much as La Russa does, you’d think that would be a good thing. But it’s not.

    However, when injuries finally gave Ryan a chance to prove himself, he made the most of it, displaying Gold Glove caliber defense and hitting for a .292 average, becoming the closest thing possible to an everyday shortstop in a La Russa lineup.

    And when the Cardinal players grew mustaches this season that propelled them to the top of their division, Ryan became one of the staunchest supporters of the new look.

    Sadly, many of his teammates later betrayed their Mustached-American heritage by shaving, killing not only angels in heaven but their season as well. But Ryan remained steadfast. For him, it was more than just a fad.

    “I’m in it for the long haul,” said Ryan during an interview on KSDK-TV’s This Week in Cardinal Nation late in the regular season. “It’s been since a couple weeks before the All-Star break. They were grown to generate (wins). When we lost a series in Houston, everybody kind of pulled up anchor. But I kind of just dropped mine. As long as we’re doing all right I’m going to stick with it.”

    Added Ryan, “I’m going to try and go with the Rollie Fingers thing here, hopefully in a couple weeks.”

    Unfortunately, we never got to see Ryan’s attempt at the Rollie Fingers, as the Cardinals were bounced quickly from the playoffs in three games. But throughout the season, Ryan’s dedication to the mustache and the values set forth by his mustached forefathers has garnered him a special place among this year’s nominees for the Goulet Award.

    This is why Cardinal fans everywhere need to get out and vote for Brendan Ryan as the 2009 Robert Goulet Memorial Mustached American of the Year.

    It may be too late for the World Series, Cardinal fans, but it’s not too late for Ryan. Reward his dedication to the mustache and its people by casting a ballot in his name.

    Sure, either Chris Carpenter or Adam Wainwright will win the National League Cy Young award. And Albert Pujols will once again be National League MVP. But those are meaningless by comparison.

    This is the one we want, St. Louis. So vote Ryan, and vote often. You’ve only got three days left.

  • Targeting Discrimination at McDonald High School in Ohio

    Ohio has always been a bastion of mustache culture, as thousands of members of the American Mustache Institute reside in the Light Brown State. Sadly, however, AMI was contacted this month by students from McDonald (Ohio) High School, located about 90 minutes southeast of Cleveland, about discriminatory practices targeting students wearing facial hair. As AMI always does, we took quick action -- reaching out to the district superintendent and McDonald principal. Below is our correspondence. 

    Mssrs. Wasser & Carkido,

    The American Mustache Institute (AMI) was recently contacted by a group of students representing McDonald High School with charges that the school is violating the students' civil liberties. But before jumping to any conclusions, we wish to confirm this with you, and state our position as the ACLU of our people.

    Indeed, we are certain you would agree that one of the most important elements of a young person's growth is for them to develop their own sense of self, as creating an identity allows a young man or woman to gain confidence, mature, and succeed. We can imagine that as educators you fully understand the importance of people of all walks of life learning from each other, because clearly, diversity among students is an important element of developing an understanding and appreciation for differences.

    That, among other reasons, is why we were so concerned upon being contacted this month, informing us there was a concentrated effort by the faculty and administration of McDonald High School to disallow students to grow and wear mustaches.

    The legal department and administration of AMI believes this amounts to what is essentially a civil liberties violation, as you are not allowing a young person to both simply and appropriately express him or herself in a limited manner by growing and maintaining facial hair. To wit, we are not arguing for inappropriate fashion, poor behavior, or bad language, but a mustache, and no student should fear reprisal for growing one.

    In closing, let us note what one Texas educator once told us during a similar dialogue. Very simply, he said, "As educators, it is our responsibility to make sure they are ready to walk through the doors of opportunity when they open." And of course, learning right from wrong and educating them is certainly a part of that. But disallowing a young person to do something as simple and fundamental as growing a mustache is not and issue of learning right from wrong, and if the claim by the students is true, it speaks to a discriminating practice that should be ceased.

    Therefore, if these claims are factual, we ask that you examine and alter this policy to one that is not discriminatory in nature.

    Carry on.


    Dr. Abraham Jonas Froman

    Chief Executive Officer

    The American Mustache Institute

    (877) STACHE-1

     

  • Who's Coming to 'Stache Bash?

  • Win Free Trips, Tickets to 'Stache Bash

    The American Mustache Institute is working with two of its preferred partners to provide free trips and tickets to 'Stache Bash 2009 featuring John Oates in St. Louis on Oct. 30.

    All you need to do is compliment your Halloween costumes with a mustache and take a picture. Here is how you can win:

    Quicken -- the official financial management tools provider of the Mustached American community and the official sponsor of 'Stache Bash and the "Goulet" award -- will fly one person of Mustached American descent and a friend (prostitute's welcome) to 'Stache Bash as this video explains.

    Be sure keep a look out for clues and trivia questions at Quicken's Twitter page for a chance to win, and Tweet to @Quicken pictures of yourself in your mustache-laden Halloween costumes.

    The Future Bald Metrosexuals of America (FBMA), a group of balding scientists and physicians who developed Zenagen Shampoo -- which minimizes early onset hair loss -- are also asking young men and women across the U.S. to incorporate a mustache into their Halloween costume.

    Create a mustache-laden costume, and then send a picture via text (312-699-1833), email (Mustache@zenagen.com), Facebook, Twitter or visit Zenagen's contest page.  

    The makers of the fine Zenagen will select one grand prize winner on October 25, the winner receiving airfare for two, hotel accommodations, and VIP entry into 'Stache Bash 2009.

    If you have any questions about either promotion, or if you are a struggling Mustached American with financial challenges in need of counseling, call 877-STACHE-1. 

    Carry on. 


     

  • AMI Urging High School Principal to Save, Not Shave

    Much as in the case with Goulet award finalist Mayor Dan Snarr -- whom the American Mustache Institute unsuccessfully urged to find an alternative rather than shave his mustache for charity --  the principal of Richland Northeast High School in South Carolina is threatening to shave his mustache for albeit a very good cause.

    AMI has appealed to Principal Ralph Schmidt, a Mustached American since 1975, to save and not shave his glorious lip sweater and we encourage you to do so as well at: rschmidt@rnh.richland2.org

    The following letter was sent to him by AMI:

    Principal Schmidt,

    We read this morning in The State newspaper that you are considering shaving your mustache in order to raise money for Camp Kemo, a summer camp for children with cancer.

    Certainly, we admire your intentions and community-oriented spirit.

    However, what you must understand - and clearly do not - is that as a Mustached American in a position of authority, you represent much more than simply the good people of South Carolina and the young men in your community.

    No, you represent a community of downtrodden Americans - Mustached Americans - for whom you stand as a sign that we are not only fit to hold positions in waste collection, motorcycle repair, and hospital equipment maintenance. You are proof that a Mustached American can be a mayor, a leader, a respected beacon of excellence.

    Additionally, let us also remind you what it states in the texts of the Dead Sea Scrolls and is also referenced in Leviticus. And that is, each time a mustache is shaved, an angel in heaven dies and falls to earth.

    Therefore, with these factors in mind -- as well as the fact that we are currently searching for the "Robert Goulet Memorial Mustached American of the Year" who will be named at 'Stache Bash 2009 featuring John Oates -- we ask that you recant this consideration of shaving your pristine mustache, and ensure that it garnishes your stiff upper lip for all of the citizens of South Carolina to enjoy.

    Instead, we would propose you take other actions to fulfill this same promise to Camp Kemo. This could include shaving your head, your back, or committing to not clipping your toenails for up to eight months.

    Clearly, there are many other options, and we ask that you choose one instead of letting a national community of people down. The choice is yours.

    Thank you,

    Dr. Abraham Jonas Froman
    Chief Exective Officer
    The American Mustache Institute
    (877) STACHE-1

     

     

  • New Study Finds Mustached Americans Earn More, But Save Less

    Quicken® and American Mustache Institute to provide counseling support at Oct. 30 'Stache Bash event to help Mustached Americans manage finances

    Oct. 8, 2009 (St. Louis) – Take note clean-shaven and beard-wearing Americans:  Sporting a mustache may improve your chances of landing a higher-paying job, but it won’t mean you put more money in the bank, according to a study commissioned by Quicken® and the American Mustache Institute (AMI), the St. Louis-based think tank and advocacy organization representing Mustached Americans.

    The study “Saving And Spending Patterns of Mustached Americans” (view study here / companion video here) was conducted by the firm of Menjou-Bärtchen Research Consultants during the first six months of 2009. It examined a random sample of 2,000 Mustached Americas along with 2,000 bearded and 2,000 clean-shaven Americans.

    The research found that Mustached Americans earned 8.2 percent more on average than those with beards and 4.3 percent more than the clean-shaven. People of Mustached American descent, however, also tended to spend 11 percent more and save 3 percent less than their collective counterparts.

    “A down economy on top of the trappings of the more sexually adventurous Mustached American lifestyle – and things are beginning to catch up with us,” said Dr. Abraham Jonas Froman, AMI’s chief executive officer. “We just hope that our new partnership with Quicken®, as well as the excitement of naming the ‘Robert Goulet Mustached American of the Year’ at ‘Stache Bash 2009 featuring John Oates, will help provide a sound financial roadmap for our community.”

    Quicken®, which provides personal and small business finance products and services, has partnered with AMI to establish a special Mustached American help line at 877-STACHE-1 and will provide financial planning tools at ‘Stache Bash 2009 featuring John Oates, to be held Oct. 30 in St. Louis. As part of a further Mustached American Improvement Initiative (MAII), Quicken will also fly one financially challenged Mustached American and guest to ‘Stache Bash, and more information will be available at Twitter.com/MustacheTalk and Twitter.com/quicken.

    The study found that the majority of Mustached Americans’ disposable income was spent on toiletries such as cologne and teeth whitening solutions (10 percent); alcoholic beverages such as Budweiser beer and Rich & Rare Canadian Whisky (11 percent); 1970s and ‘80s-era music memorabilia, most commonly by Hall & Oates (1 percent); clothing apparel consisting of Speedo swimsuits, leather pants, and tank-top tee-shirts; and DVD movies (most commonly starring Billy Dee Williams, Chuck Norris, Richard Roundtree, and Burt Reynolds).

    “If efficiencies in financial management could be realized in the near-term,” said principal research consultant Dr. Hans Menjou-Bärtchen. “It’s highly probable that over the next four to five years, we will see Mustached Americans’ savings rate grow to surpass their bearded and shaven peers.”

    Bearded Americans, according to the study, spend the majority of their income on breakfast pastries (14 percent), beard combs (2 percent), lice removal kits (1 percent), overalls (12 percent), and semi-automatic weapons (18 percent).

    Clean-shaven Americans said they most commonly spend their income on items such as Levi’s Dockers brand apparel (15 percent), signet rings (7 percent), fitness water and other sports-related beverages (12 percent), vitamin supplements (13 percent), strip-mall haircuts (9 percent), and Zima brand adult beverage (8 percent).

    For more about the study or ‘Stache Bash 2009 featuring John Oates, visit www.AmericanMustacheInstitute.org or call 877-STACHE-1. To read the full study visit the AMI research portal and to see a companion video click here
     

    About Menjou-Bärtchen Research Consultants
    Headquartered in the foothills of the wooded Black Forest mountain range in Baden-Württemberg in southwestern Germany, Menjou-Bärtchen Research Consultants is a 69-year-old global analytical concern specializing in financial, anthropological, and grooming-related research. The firm’s prior work has included studies for such entities as Credit Suisse of Switzerland, the Heidelberg International Zoo, Procter & Gamble (Gillette), Energizer Corporation (Schick), and Dr. Zog’s Sex Wax. The firm’s studies, including “Eastern European Financial Acumen And Limitations,” “The Primate Gambling Addiction,” and “The Back Hair Equation” have been cited as groundbreaking pieces of research by leading academics, financial institutions, and barbers worldwide.

    About AMI
    The American Mustache Institute, the bravest organization in the history of mankind behind only the U.S. Military and the post-Jim Henson Muppets, is the world’s only facial hair advocacy and research organization, with more than 700 global chapters. AMI battles negative stereotypes and discrimination against Mustached Americans. Based in St. Louis due to the presence of the world‟s largest mustache – the Gateway Arch – the organization is committed to recapturing the mustache’s glory years of the 1970s, when there existed a climate of acceptance, understanding, and flavor saving for people of Mustached American descent.

    About Quicken
    Quicken is a division of Intuit Inc. (Nasdaq: INTU), a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals.  Our flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Its financial institutions division, anchored by Digital Insight, provides on-demand banking services to help banks and credit unions serve businesses and consumers with innovative solutions.

    Founded in 1983, Intuit had annual revenue of $3.1 billion in its fiscal year 2008.  The company has approximately 8,000 employees with major offices in the United States, Canada, the United Kingdom, India and other locations.  More information can be found at www.intuit.com.

                                                                                                                              ###

    Contacts:

    American Mustache Institute                            Quicken
    Dr. Abraham Jonas Froman                             Scott Gulbransen
    (877) STACHE-1                                              (858) 215-7594
    info@AmericanMustacheInstitute.org              Scott_Gulbransen@intuit.com
     

     

  • St. Louis to Pound It With John Henry & The Engine

    Mustached Americans dig music and fans of St. Louis-based John Henry and The Engine are dusting off their record players in anticipation of the Oct. 9 release of the band’s new EP — and first vinyl record — I Don’t Wanna Know.  The release, which is the third for the band, reflects the river city outfit’s soulful style, blurring the lines between rock, classic country and vintage Americana.

    I Don’t Wanna Know will be available on 7-inch vinyl at a special release show in St. Louis on Friday, Oct. 9, at Off Broadway, sponsored by KDHX-FM  88.1 and O’Fallon Beer.

    The band will also be performing tracks from the new album and signing advance copies of the record on Oct. 8 at 7 p.m. at Vintage Vinyl.

    Steeped in American roots, I Don’t Wanna Know EP feels right at home on the turntable. Side A’s energetic title track features rolling piano, brisk violin work and warm harmonies, while Side B offers the cautionary “Never Lie,” with remorseful melody and rich vocals.

    Fans who buy the 7-inch record — which features individually painted cover art — get a free digital download of the EP, including the track “Lonely the Dark,” not featured on the vinyl album.

    “Rock & Roll with a tinge of blues and soul, John Henry and The Engine don't rush the music and that quality control is evident on their brand new release,” writes Vintage Vinyl. “Don't be shy about being one of the first to pick up their amazing new EP.”

    What:          Vinyl release party for John Henry and The Engine’s I Don’t Wanna Know EP

    When:         Friday, Oct. 9. Doors: 8 p.m. Show: 8:30 p.m.

    Where:        Off Broadway, 3509 Lemp Ave. St. Louis, MO 63118

    How Much:     $10 (21 and over) and $13 (under 21)

    On the Web:     http://www.myspace.com/johnhenryandtheengine  //   www.johnhenryandtheengine.com/



  • "Goulet" Award Finalists Announced, Voting opens

    Voting opens with first female finalist, winner to be named at ‘Stache Bash 2009 featuring John Oates

    Final vote to be tabulated and certified by Quicken®, the official financial management services provider of the Mustached American community

    Oct. 5, 2009 (St. Louis) – The American Mustache Institute (AMI) today announced finalists and opened voting for the “Robert Goulet Memorial Mustached American of the Year” award presented by Quicken®. The award, recognizing the person who best contributed to the Mustached American way of life over the past year, will be announced in St. Louis on Oct. 30 at ‘Stache Bash 2009 featuring John Oates, a benefit for Challenger Baseball.

    A broad cross-section of finalists – including the first female nominee – was selected by AMI’s certified mustacheologists from a pool of nearly 100 nominees.
     
    “Some interesting debate amongst our faculty and staff,” said Dr. Daniel Callahan, AMI director of research. “We expect soldiers, athletes, and everyday Joes. But women are  long-overlooked as power brokers in our movement – whether we’re talking about the female East German Olympians of the 1960s who live our lifestyle, or someone like USA Today’s Whitney Matheson who supports mustaches at every turn.”

    Matheson joins 17 other finalists including military personnel, a college professor, two professional baseball players, US Airways pilot Sully Sullenberger, a Utah mayor; Attorney General Eric Holder, and CBS broadcaster Bill Geist (see full list of candidates here).

    To vote, visit AmericanMustacheInstitute.org and click on the award link. Voters may then choose one of the 18 finalists. The winner will be announced Oct. 30 at ‘Stache Bash 2009 featuring John Oates, a benefit for Challenger Baseball.

    As sponsor of both the 2009 “Goulet” award and ‘Stache Bash, Quicken® will tabulate and certify the final vote count and the company is also making a generous contribution to Challenger Baseball, a baseball league for children and adults with disabilities.

    For more information about the “Goulet Award” or ‘Stache Bash 2009 featuring John Oates, visit AmericanMustacheInstitute.org, call (877) STACHE-1, or e-mail info@AmericanMustacheInstitute.org.

    About AMI
    The American Mustache Institute, the bravest organization in the history of mankind behind only the U.S. Military and the post-Jim Henson Muppets, is the world’s only facial hair advocacy and research organization, with more than 700 global chapters. AMI battles negative stereotypes and discrimination against Mustached Americans. Based in St. Louis due to the presence of the world’s largest mustache – the Gateway Arch – the organization is committed to recapturing the mustache’s glory years of the 1970s, when there existed a climate of acceptance, understanding, and flavor saving for people of Mustached American descent.

    About Quicken®
    Quicken is a division of Intuit Inc. (Nasdaq: INTU), a leading provider of business and financial management solutions for small and mid-sized businesses; financial institutions, including banks and credit unions; consumers and accounting professionals.  Our flagship products and services, including QuickBooks®, Quicken® and TurboTax®, simplify small business management and payroll processing, personal finance, and tax preparation and filing. ProSeries® and Lacerte® are Intuit's leading tax preparation offerings for professional accountants. Its financial institutions division, anchored by Digital Insight, provides on-demand banking services to help banks and credit unions serve businesses and consumers with innovative solutions.

    Founded in 1983, Intuit had annual revenue of $3.1 billion in its fiscal year 2008.  The company has approximately 8,000 employees with major offices in the United States, Canada, the United Kingdom, India and other locations.  More information can be found at www.intuit.com.

    About Challenger Baseball
    Challenger Baseball is a baseball league for youngsters and adults with developmental disabilities. The fundamental goal of Challenger Baseball is to give every player the chance to play. To realize that goal, Challenger has two basic rules: every player bats each inning, and every player plays the field. The league does not count strikes, and does not count outs. Every player scores and every player wins. Challenger Baseball participants learn not only the fundamentals of baseball, but also experience teamwork, being cheered on by a crowd, and being encouraged by peers. All players are named all-stars and all receive trophies.

                                                                                                  ###

    Contacts:

    American Mustache Institute                                   Quicken
    Dr. Abraham Jonas Froman                                    Scott Gulbransen
    (877) STACHE-1                                                     (858) 215-7594
    info@AmericanMustacheInstitute.org                     Scott_Gulbransen@intuit.com
                    
     

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